|
Previous
Page
Buyer
Agency
The Home
Seller's Advantage
Consumers today are
demanding better service and greater value than ever before. Home
buyers and sellers expect hard work, loyalty and results from their
agents -- in short, total representation and accountability
by the real estate professionals.
State laws and the everyday practice
of real estate are changing to reflect this enhanced service expectation in the
form of separate agency representation for sellers and for buyers. The concept
of separate buyer agency is here -- because it makes good sense. Both home
purchasers and home sellers can benefit from it.
HOW DOES BUYER
AGENCY WORK FOR THE HOME SELLER?
-
Sellers benefit
from buyer agency because it can eliminate the liability of the seller from
misrepresentations or mistakes made by the other agent, who under the
old sub-agency system, works for the seller.
-
Sellers benefit
from buyer agency because it more clearly fixes the performance
expectations, service responsibilities and accountability of each agent.
-
Sellers benefit
from buyer agency because it eliminates the confusion -- "Whom does the
other agent represent?"
-
Sellers benefit
from buyer agency because it opens the door to the increasing number of
prospective purchasers who insist on buyer representation.
-
Sellers benefit
from buyer agency by attracting more transferee buyers because corporations
are insisting on buyer agency for their transferring employees.
-
Sellers benefit
from buyer agency because sellers become buyers and want the dedication,
loyalty and accountability offered by the buyer's agent.
Coldwell Banker
recognizes the benefits of buyer agency to sellers and cooperates with buyer's
agents. Brokers who refuse to cooperate with buyer's agents limit the number of
buyers being exposed to a sellers' home.
Selecting a real
estate company to market your home is a very important decision. Loyalty, hard
work, integrity and results are what you should expect from your brokerage
company.
Service has always
been the key to the success of Coldwell Banker. As new services are made
available to buyers, Coldwell Banker remains dedicated to representing sellers
who list their homes with Coldwell Banker. With the powerful array of marketing
tools in our exclusive Best Seller® System, and with a collaborative teamwork
approach, Coldwell Banker helps hundreds of thousands of home sellers every
year.
Ask about our many
features and benefits of the Best Seller® System:
|
